Domain Name News

This article was taken from the Venner Shipley Newsletter edition 20

.mobi

The internet is becoming more accessible for users of mobile devices. mTLD Top Level Domain Ltd (‘dotMobi’) is backed by companies such as Microsoft and Google and is changing the way in which mobile phone and other mobile device users access their favourite web pages.

It will soon be possible to access sites using simply the company name or trade mark followed by .mobi.

In fact, companies such as BMW and Google have already launched their .mobi sites and these can be viewed at: www.bmw.mobi and www.google.mobi.

.mobi is set to significantly reduce problems experienced by mobile users such as poor content, slow access and difficult navigation. The content will be concise and in plain text to enable fast and relevant delivery. The content will also be monitored and mandatory rules set in place to ensure that each site is as accessible as possible.

Trade mark owners have until 22
eptember 2006 to claim their .mobi domain before the ‘landrush’ begins and anyone can register any .mobi domain.

.tel

Another addition to the list of top level domains is soon to be ‘.tel’. Once accepted by ICANN, the .tel domain will not serve ‘normal’ websites but will simply allow easier communication.

It will work like this: a company or individual will be able to post all its contact details on its .tel ‘site’ and update those details from anywhere in the world at any time. Others wishing to contact the company or individual can go straight to the ‘site’ e.g. vennershipley.tel or johnsmith.tel and quickly retrieve all the contact details they will need.

As with .mobi, the .tel domain is reserved for trade mark owners in the first instance. This ‘sunrise’ period is expected to be launched in autumn 2007. However, you may register your interest and receive up to date information by visiting: www.telnic.org.

02 Oct 2006

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